Yeada Tires

Yeada Tires is a globally recognized premium tire brand under Shandong Fengyuan Tire Manufacturing Co., Ltd., a modern tire enterprise located in Yicheng Economic Development Zone, Zaozhuang City, Shandong Province, China. Backed by Shandong Energy Group, one of the Fortune Global 500 companies, Yeada Tires stands as a symbol of cutting-edge technology, precision engineering, and unwavering quality in the global tire market.

A Legacy Built on Innovation and Strength

Established with the vision to provide high-performance, safe, and durable tires, Yeada Tires has become a name synonymous with excellence in the semi-steel radial tire segment. The company’s annual production capacity reaches 20 million semi-steel radial tires, with plans to expand into full-steel tire production as well.

From its state-of-the-art factory, Yeada Tires integrates R&D, manufacturing, and sales to deliver a complete range of products to meet the needs of passenger cars, SUVs, and light trucks.

World-Class Manufacturing & Advanced Equipment

What truly sets Yeada Tires apart is its investment in world-class production lines and cutting-edge equipment. The company utilizes:

• Netherlands VMI molding machines

• Italy wire calenders

• Germany TROESTER production lines

• South Korea Donghe vulcanization equipment

Yeada was among the first in the industry to apply nano-material technology and high-temperature nitrogen vulcanization, enhancing the tire’s strength, flexibility, heat dissipation, anti-static capability, and overall durability. These innovations are essential for delivering a smooth, safe ride in both urban and off-road conditions.

Technology-Driven Quality

Yeada Tires operates a 3,000-square-meter R&D laboratory, equipped with some of the world’s most advanced testing and analysis tools, including:

• German SDS laser interferometers

• Japanese balancing systems

• American rheology analyzers

  

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The company employs finite element analysis (FEA) to optimize tire noise, rolling resistance, and tread pattern. These tools enable Yeada to consistently develop eco-friendly, quiet, and high-grip tires that meet the evolving demands of global drivers.

Yeada’s extensive product range includes:

• High-Performance (HP) tires

• Ultra-High Performance (UHP) tires

• SUV and off-road tires

• Snow and winter tires

With over 400 specifications, Yeada Tires provides comprehensive options for diverse driving needs and road conditions.

Global Certifications & Quality Standards

Yeada Tires adheres to the strictest international quality standards. The company has earned certifications including:

• ISO9001 – Quality Management Systems

• ISO/TS16949 – Automotive Sector Quality

• CCC – China Compulsory Certification

• DOT – U.S. Department of Transportation

• ECE – European Economic Commission

• GCC – Gulf Conformity Certification

• Inmetro – Brazil National Institute Certification

These certifications ensure that Yeada tires meet global safety, performance, and environmental standards, giving distributors and end-users confidence in every product.

A Global Footprint

Yeada Tires exports to more than 67 countries and regions, including Europe, North America, South America, the Middle East, and Southeast Asia. Domestically, the brand has a strong presence in 26 provinces across China.

To support its international and domestic customers, Yeada has established a modern online + offline integrated sales platform, including:

• Official microsite

• Online stores

• E-commerce platforms like Jingdong and Tmall

This multi-channel approach ensures quick access, prompt delivery, and outstanding customer service for clients worldwide.

Premium Tire Warranty for Peace of Mind

Yeada Tires offers a comprehensive warranty for every replacement passenger car and light truck tire bearing the Yeada brand. The warranty covers:

• Usable tread life down to 2/32″ depth

• Applies to the original purchaser only

• Requires proper tire maintenance (inflation, rotation, alignment)

If a manufacturing defect is found within the first 25% of tread wear, the tire will be replaced free of charge. After that, any warrantable claim will be pro-rated based on remaining tread depth and current pricing.

This warranty reflects Yeada’s confidence in product quality and its commitment to customer satisfaction.

Why Choose Yeada Tires?

Here’s what makes Yeada Tires a top choice for drivers and distributors alike:

✅ Premium Quality backed by world-class R&D and manufacturing
✅ Wide Range of Products for all vehicle types and climates
✅ Global Certifications ensuring safety, performance, and durability
✅ Eco-Friendly Technology for low rolling resistance and minimal noise
✅ Strong Global Network across 67+ countries
✅ Reliable Warranty with clear policies and fast resolution

Join the Yeada Tires Network

Whether you’re a distributor, dealer, or end customer, choosing Yeada Tires means choosing performance, safety, and trust. With a growing global footprint and a passion for innovation, Yeada is committed to delivering the perfect driving experience—mile after mile.

Explore our product catalog and become part of the Yeada success story today.

Fill out the contact form on our Contact Page to receive a tailored quotation, current stock list, and shipping schedule.

Let’s grow your tyre business — with a brand that delivers performance, value, and global credibility.